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Old 07-02-2007, 12:48 PM   #1 (permalink)
mojoman
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the art of supermarkets and your traffic

we all know that fresh fruit bought (hi krusty ) from the supermarket is of less quality, and more expensive than buying from a fruit and veg shop / outdoor market, but people buy from supermarkets because of the convenience of supermarkets - everything in one place, and the ease of it. laziness / time saving...i'm sure we all have our reasons.

what do you do to help your surfers that is a convenience for them? what do you do that will help them to spend their $$ (even if the product is of less quality / more expensive than what they can get elsewhere)?
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Old 07-02-2007, 03:01 PM   #2 (permalink)
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bump for some answers to an interesting question!

Anybody?
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Old 07-02-2007, 03:09 PM   #3 (permalink)
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portal. fetching content from other sites (with or with out permission). forum. etc.
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Old 07-02-2007, 03:11 PM   #4 (permalink)
erots
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put everything in one place and make it easy to find? what did i win ?
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Old 07-02-2007, 04:01 PM   #5 (permalink)
flip
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Hot sites/deals and decent freebies at surfer eye level - same as the supermarkets do...

My understanding is a surfer's eye is immediately drawn to the top right of your site - I'm probably wrong lol...

Probably why some of my own favourite blogs have a single left column - and suck for sidebar sales - typical me

I read something about colours too - ones that woo you into buying - guess I should dig that one out - the supermarkets spend zillions on colour specialists
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Old 07-02-2007, 04:09 PM   #6 (permalink)
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Quote:
we all know that fresh fruit bought (hi krusty ) from the supermarket is of less quality, and more expensive than buying from a fruit and veg shop / outdoor market
Well I don't know where you live, but here the fruit and veg is cheaper in the supermarkets and miles better quality than a shitty fruit and veg shop or market.
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Old 07-02-2007, 06:28 PM   #7 (permalink)
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I don't know if this is the most useful analogy. People pay the added expense at the supermarket because it will take time to drive to another store and time is money. The time it will take for them to visit another website however, is negligible.
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Old 07-03-2007, 05:26 AM   #8 (permalink)
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It may not be a perfect analogy but I think the question is a good one. What are we doing to bring the surfer value by going to our site? And what would bring them back?
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Old 07-03-2007, 05:46 AM   #9 (permalink)
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You guys are all selling fruit? Got any good sponsor links?
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Old 07-03-2007, 08:44 AM   #10 (permalink)
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Quote:
Originally Posted by CoolJay
Well I don't know where you live, but here the fruit and veg is cheaper in the supermarkets and miles better quality than a shitty fruit and veg shop or market.
He is from the UK if I'm not mistaken.
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