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Old 06-12-2006, 05:36 PM   #1 (permalink)
fuzzylogic
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eBay to launch AdContext, promoting auctions on other Web sites

http://news.xinhuanet.com/english/20...nt_4685632.htm

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BEIJING, June 12 (Xinhuanet) -- Ecommerce giants eBay is about to enter the web advertising market space by launching their Google Adwords competitor named eBay AdContext.These plans were revealed in the media by eBay’s chief strategy officer Michael van Swaaij.

The system will work in a similar fashion to Google AdSense, which recognises keywords on a web page and serves up ads linking to websites that are relevant to the content.

This new product from eBay would be for eBay sellers to promote auctions on other Web sites.

They would be allowing their Web site affiliates to run contextual ads for eBay auctions. Advertisers would get a cut of the resulting eBay sales. Users would be able to run snippets of code on their website to automatically showcase items for sale on eBay’s site.

eBay is one of the biggest advertisers on Google, which is being seen as a potential eBay rival as they are expanding their services including Google Base to rival the services provided by eBay.

The ecommerce giant is now forced to consider alternatives to promote their services on the web. Enditem
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Old 06-12-2006, 06:25 PM   #2 (permalink)
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Thats sounds awesome, finally i can put something better on my phone blogs
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Old 06-13-2006, 01:33 AM   #3 (permalink)
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i wonder how they will pay.. give a percentage of the closing bid?
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Old 06-17-2006, 10:08 PM   #4 (permalink)
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interesting... a fresh way to make money... and the ebay ads can be used as a content generator, by displaying auctions that aare relavant to your site...
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Old 06-17-2006, 10:10 PM   #5 (permalink)
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This is some great news!!!
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Old 06-18-2006, 02:29 AM   #6 (permalink)
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I really love the idea of context-oriented Ebay ads, I just wish you could run AdSense & Ebay's program side by side. Apparently, according to Google's TOS you can't though (atleast as I understand it.) Too bad, those could go great together. Wonder if the AdContext program is going to offer pics?
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Old 04-21-2007, 12:15 PM   #7 (permalink)
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promoting auctions on other Web sites ...a good idea
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